Get Smart Blog
A resource for practical advice that follows best practices, as well as innovative trends in digital marketing.
Getting social right in your business can have huge impact. The importance of social media continues to grow and change how we communicate with one another. As business owners, it is not your job to be on social media ALL the time. Unless, your critical business...read more
Rosalina Pang shares her business and personal journey in a reflective journal. "I started my career 20 years ago in events and promotions marketing for an agency servicing IT and blue-chip consumer brands such as Hewlett Packard, Motorola and Adobe. Back in...read more
Get Digital Marketing-Feb 2019 from Rosalina Pang Find out about our other workshops topics View...read more
Last week of April, I was at King and Queen Hotel Suites in New Plymouth, taking 360 VR photos to promote the establishment as an Accommodation Support Partner to Taranaki Arts Trail, as part of the annual 3 day Artist Open Studios event in June 2018. Sharing 360...read more
If you own a business – small, mid-sized or even large – there are three goals you are undoubtedly want to achieve: 1. Driving more traffic 2. Educating your customers about your products or services 3. Converting the users into customers and earn their loyalty And,...read more
Do you have customers who are loyal to your brand and love talking about your company? Would your customers happily recommend you to others? A Video Testimonial has the power of show and highlights the significant transformation you brought in your customer’s life...read more
Time is your greatest asset. We have the same 24/7 as everyone else. By focusing on what you need to do and set it up in a way that works best and naturally for you with a rhythm is what make the difference between accomplishing business and personal goals. Want to...read more
The sizes of the photos we share on our social media sites matter in this digital age To help you create the right dimension and sized graphics, we have prepared a collation of updated social media dimensions. In 2018, we are looking forward to working with our...read more
Are you preparing a more interesting headline to grab your prospects’ attention? Want to cut through the clutter of information and make a real connection with qualified leads? Here are the 5 steps to writing a more effective marketing message, using the...read more
A Good Digital Marketing Strategy is Necessary to Ensure Survival of Your Business. Most small and medium-sized businesses with web and social media presence do not consider a digital marketing strategy. Some business may not survive the digital economy with how rapid consumer adoption is to instant quotes and order fulfilments online.read more
In the past year, I have increasingly use Facebook as key communications app to message friends and customers, with almost instantaneous response. Sharing ideas, personalising messages, notifying future events and promotion offers through this medium, has solicit a much higher response to email marketing, when it is to a small, personal contact list.read more
Following to our article on the benefits of building and growing an online community on social media, I had a few people ask me some really interesting questions.read more
A website homepage is like a storefront of your business. People assess the value of your services or products through the homepage in just a few seconds. Just like how we subconsciously make conclusions with people and first impressions. That’s why we have put together a simple 9-point checklist for you to make sure that your website homepage has the most important elements to make that great first impression to start.read more
The more you know about your customers the easier it is to answer the first question, so paying attention to buying patterns, marketing intel and what people are saying on your web and social media pages is crucial. To really know what they want you must uncover what turns them on and what turns them off. Once you have assessed and understand what triggers them to make their decision to buy, then creating compelling and irresistible offers is the next step.read more
Are you an authority?
How do we quickly establishing ourselves as a go-to person in our industry?read more
Very often I meet or get connected with people that are looking to start a new business, wanting to transition from part-time passion to full-time business.read more
Having a positive online presence is a crucial part of any up-to-date business strategy. Potential customers use the internet to research a company and review of products and services before making their decision to inquire or buy. As a result, a poor online reputation can have a damaging impact on sales. Fortunately, effective online management can significantly improve your business image.read more
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